Case Study - Promoting responsible gaming in Kenya
We helped JRG build a digital platform that educates and supports Kenyans about responsible gaming while providing resources for those affected by gaming addiction.
- Client
- JRG
- Year
- Service
- Digital Platform Development
Overview
With the rising concerns about gaming addiction in Kenya, particularly among youth, JRG needed to expand their reach and impact. They required a solution that would make their resources and support services more accessible while collecting valuable data to inform their interventions.
We built a comprehensive digital platform that includes educational content, interactive self-assessment tools, anonymous support groups, and a direct line to professional help. The platform also features a real-time data dashboard that helps JRG track gaming trends and identify high-risk areas.
What we did
- Educational Platform
- Support Resources Hub
- Analytics Dashboard
- Mobile App Development
Zimablue understood our mission from day one. They created a platform that not only looks great but actually helps us save lives. The anonymous support feature has been particularly impactful in reaching those who were previously afraid to seek help.
Executive Director at JRG
- Users reached
- 50K+
- Increase in support requests
- 30%
- Self-assessments completed
- 5K+
- Counties covered
- 47